使命
The role of the Commercial Assistant H/F is to help defining and executing the distribution strategy across specific EMEA markets under joint ventures or distribution partnerships. She/He is assisting the commercial team in their day-to-day missions, while being a key contact to internal and external partners to follow-up closely on existing distribution network, and new stores development plan.
She/He is a key element to help preparing all necessary supports for business reviews, monthly meetings, and budget presentations.
The scope is the JV and Partners EMEA markets.
Main activities:
Business reviews support:
· Data analysis through Excel
· Helping structuring the PowerPoint presentations for business reviews with partners, or internal presentations for monthly meetings
Retail network performances:
· Sell-out analysis of franchise stores / partners stores via internal applications (QlikSense) or via partners’ local reporting
· Follow-up on key performance indicators (traffic, conversion rate, UPT, ATV…)
· Product analysis to identify the strongest/weakest product categories
· Help define the replenishment opportunities alongside the partners
Market studies:
· Markets mapping of Lacoste’s retail, wholesale, outlets, e-com existing distribution
· Benchmark of the competition’s retail development and current presence across EMEA region
· Market analysis (demography, economics)
People cross management:
· Empower local teams to become strong brand ambassadors,
· Develop the ability of our Partners teams to drive growth.
· Build a strong partnership with Lacoste HQ support functions (Retail, IKA, Architecture & Design, Visual Merch, legal and supply)
· Feel free to bring new ideas
简介
Background:
· Bac +3/4
Interpersonal skills:
· Ambassador of the Lacoste Values: Play by Daring, Play with tenacity, Play with Elegance and play as one team.
· Curious
· Result oriented
· Creative and inventive spirit, able to offer new ideas
· Embody Lacoste Values : Play as one team, elegance, tenacity, daring,
· Effective listening communications skills towards internal and external relationships
· Open-minded
· Good knowledge of pack-office (PowerPoint, Excel, Word…)
· French / English-speaking mandatory